Organizations constantly set goals they wish to achieve. However, as in archery, any number of elements can steer the arrow from its intended target. That’s why it’s important to know the point of origin and correctly anticipate the factors that can influence your organization along the way to ensure it reaches its goals. This is what a strategic positioning plan aims to define by helping you better understand the organization and its reality, the challenges and threats it may face, and the various forces with which it must contend.
Testimonials
RTCOMM has been of great help to the Régie des alcools, des courses et des jeux. Their consultants worked closely with Régie managers on major files, and they shared their expertise through training programs that were perfectly adapted to our needs. Doing business with RTCOMM has made us better communicators. What more could you ask for?
Réjean Thériault, Communications Director, Régie des alcools, des courses et des jeux (RACJ)
Since our relationship began, we have been fortunate to benefit from RTCOMM’s main areas of expertise: strategic positioning, crisis management, and spokesperson training. Though their team has a knack for dealing with the unexpected—which is a valuable asset for a fast-growing company such as ours—we have always felt that nothing unexpected would ever occur because of their ability to keep one step ahead of events.
Johane Boucher-Champagne President and Chief Executive Officer - Anapharm
RTCOMM’s support at strategic times during the preparation, hosting, and followup of this international event played a key role in its success.
Jean-Louis Kérouac, F. Eng., M.Sc, Secretary General - XII World Forestry
Dynamic and energetic, Richard Thibault is an excellent teacher and uses examples we can relate to in order to illustrate the crisis management process. Knowing that we can count on him to help us out if a crisis occurs in our organization gives us a real feeling of security.
Dominique Paquette, Director – CRDI-CA
Our business relations with RTCOMM have been extremely positive over the past several years. Whether in terms of strategic positioning, training or consulting, their services have always met our expectations. We have built special ties with RTCOMM that go well beyond mere client relations; they have taken the time to really get to know us.
Maxime Laviolette, General Manager, Dessercom